Campaign Drill Down Estimated reading: 1 minute This section gives you a quick look at the campaigns and the overall performance of each campaign. Analyze the profitability of a campaign and analyze the overall performance of the campaign by taking a look at the total PPC costs, and the total sales brought in by the campaign. Identify the high performing keywords and the under performing keywords. Also, identify keywords that have a low CTR rate. If there is an increase in the under performing keywords and keywords with low CTR, the campaign probably needs a refinement to identify the keywords that have a negative impact. Read Next How to calculate the profitability of Amazon PPC ads? How to make a profitable Amazon PPC campaigns? Requirement for running Amazon PPC ads Automatic vs Manual campaigns Free Tool Amazon Reverse ASIN Amazon Keyword search Want to learn more? Amazon SEO Guide – for Search Rank Optimization Optimize Backend Keywords for PPC Still have questions? If you’re a bit lost, hit up the help team or chat with us to find answers to your query. ArticlesAutomatic CampaignsReverse ASIN - A Comprehensive View.Amazon Backend Keywords for Listing OptimizationSellerApp Keyword Research Chrome Extension GuideHow to create effective Amazon Product DescriptionsImages - Amazon Product listing optimizationAmazon Reviews - Amazon Product Listing OptimizationHow to Add Video to Amazon ListingHow to create a 2 step Super URL for AmazonUpdate Your User Profile
