Last year, Amazon rolled out a new update to the Sponsored Products, called Product Targeting, wherein sellers can target certain brands, categories, and products to display their ads. This feature has given granular control to the marketers and sellers over Amazon PPC campaigns. Now, sellers can decide where they want to display their ads with …
Perplexing is becoming a common way to describe the current state of e-commerce, for Amazon and beyond. Most sellers are finding significant success and new customers, though there’s no straightforward way to understand how much is a COVID-19 bump and what is long-term growth. You could be having the best Q2 of your store’s history …
Are you selling on Amazon? Then this guide is for all the sellers who want to know about the best sales tax automation tools out there. While running an e-commerce business – right from managing your inventory, to running PPC campaigns effectively, from fulfilling orders to handling your customers, there are a lot of things …
Trying to figure out the best products to sell on Amazon is the hard part. With more than 400 million products out there on Amazon, it can be difficult to sort out the best niches that work on Amazon. A new seller or an experienced seller might have experienced this situation at least once. SellerApp’s …
Recently, Amazon has launched Sponsored Display Product targeting for US sellers. Let’s take a look at what it entails for the sellers and advertisers. In April, Amazon has released a product targeting feature for Sponsored Display Ads. These new options are available in seller central accounts of Amazon. With product targeting, advertisers will be able …
If you’ve decided to sell on Amazon, you must be aware that it is almost inevitable to face the Amazon A – Z guarantee claim. Amazon’s business is based on customer service, and their satisfaction is crucial for the sales performance of your products. Since this Amazon A-Z guarantee allows customers to confidently buy directly …
One of the most common and easier ways to sell on Amazon is by buying products from Alibaba and selling them on Amazon FBA. Like many nascent businesses, you might be contemplating the idea of importing products from Alibaba to sell on Amazon. If so, this post is for you. Alibaba, the Chinese e-commerce company …
Online marketplaces have expanded quickly over the past few years catering to the surging demand of buyers by enabling easier and faster purchases. In 2019, Amazon accounted for more than one-third of all US e-commerce sales. It has also penetrated into B2B and B2C sales. Amazon has become a crucial part of our lives. It …
Anyone serious about selling on Amazon is likely to be aware of the importance of Amazon KPI (Key Performance Indicator) metrics. Online business demands quick adoption to changing trends and swift responses to your customers. This is important for any business selling on an online platform like Amazon. With a plethora of data and analytical …
Seller feedback plays an essential role in determining your performance on Amazon. How well are you building your reputation through Amazon seller feedback? Amazon seller feedback is widely discussed and largely misunderstood by sellers. Only a few sellers are sure about how it works and how they can pursue buyers to get good seller feedback. …