Start optimizing your campaigns the right way with next-generation machine learning tools and an advanced AI-backed Amazon PPC analyzer.
Automate your bids and campaigns based on your profit goals. Leverage our flexible bidding, and let our predefined rule-sets automate everything for you. Set up multiple rules - daily, hourly, weekly, and monthly with our automation feature. Leave the heavy lifting for us so you can focus on growing your business.
Our self-learning tools will ensure an end-to-end optimization of ad campaigns according to your business needs and help you achieve your goals (Launch, Grow, and Liquidate) in no time. Leverage the most robust ML-based algorithms to save cost, time and streamline overall Amazon ad campaigns.
Strategically restrict your PPC campaigns to reach your best potential audience with negative keyword optimization. Our intelligent machine learning algorithms show you the exact negative keywords that could impact your bottom line. Reduce wasted spending and increase overall profitability with SellerApp.
Use our auto-to-manual feature to discover top-converting keywords for your campaigns. Set target metrics to automatically find key customer search terms that are guaranteed to boost visibility and conversions.
Dayparting is an advertising strategy which lets you optimally consume the budget throughout the day to help you effectively reach your target audience when they are the most active, and maximize your conversions. It helps to increase the spread of your campaigns through the day to better utilize your marketing budget for high RoAS.
SellerApp’s dayparting feature helps to simplify this task by automating the entire process of manually splitting the budget thereby allowing to focus the time saved on other critical strategic tasks. Advertisers can select when and how to allocate their advertising budget at a campaign as well as at an account level.
Automated rules are a set of actions that sellers can leverage to streamline their Amazon PPC campaigns and meet their target ACoS without complex calculations. Under Custom Rules, users can manually set their bids, change their ad budget and adjust their rules even while the campaign is running. This tool will automatically find customer search terms from automatic campaigns that drive sales and add them to phrase match.
Measure the impact of your ad spend against your business goals. Use our intelligent insights and recommendations to improve your ad performance and fix the issues with confidence.
Currently, our ad optimizer supports marketplaces in over 13 countries including Amazon US. Contact us for more information.
All the SellerApp subscription plans include Expert Consultation, except the Basic plan. Your account manager will help you optimize PPC campaigns so that you learn while you optimize. However, we offer managed services to sellers, vendors, and agencies. Contact us for more information.
You can control as many campaigns as you have in your seller account. However, you'd be able to sync only one Seller Central account with each SellerApp subscription.
Sellers analyze the performance of their Amazon PPC campaigns by calculating important metrics like CTR, conversions rate, ACoS. SellerApp’s data visualization tools take into account PPC revenue, ad spend, and other important metrics to give you a clearer understanding.
Amazon PPC optimization is the process of enhancing your Sponsored ad campaigns with the right keywords and bidding strategies. Optimization is done with a view to improving their performance to achieve a lower ACoS and higher ROI.
A CTR of 0.5% is ideal on Amazon while a CTR of 0.3% and below is considered very poor. If you use the right PPC tools for Amazon, you can even achieve a CTR of 2-3%.
To enable every eCommerce seller to monitor, optimize and scale their business globally
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