There is one important question that most sellers will always have – how to improve Amazon’s sales rank and earn more revenue? Both are valid questions but the key answer to them is by understanding and unveiling how Amazon’s A9 algorithm works. So, here is a quick introduction to what it does. Overview Of Amazon’s…

As the business on the Amazon platform is becoming increasingly competitive these days, private labels have become a viable way for Amazon sellers like you to start off their own businesses. It is a good way to give your brand a face and name. Generally speaking, products with your own label will create your own…

 From beginners to experienced sellers on Amazon, one of the most critical steps to business success is pricing your products correctly. If the product is overpriced, it will fail to attract shoppers and increase sales. If your price is too low, you will barely make a profit. So, how do you create a pricing strategy…

As a seller, it is important to be aware of the Amazon FBA taxes and deductions. Well, it is nothing new because “sales tax” is for every retailer out there – be it small or big/online or offline. However, Amazon FBA taxes for sellers might be a little complicated than it is for other retailers.…

Social proof and its role in driving purchasing decisions is nothing new: word-of-mouth marketing is a testament to this. But it remains equally relevant in today’s digital era, not least for e-commerce. Read on to discover our insights into the role of expertise in eCommerce social proof to achieve your own business success. What is…

Finally, a real and quick data-backed way to zero in on the best Amazon product!! Chances are, if you’re reading this, you’re familiar with the Opportunity Score from the SellerApp dashboard. Yes, it has got a new look as well! In this article, we will help you understand how we calculate the Opportunity Score and…

There are good reasons your business should be using the best Amazon Repricer tool. As a seller, to be successful in a competitive marketplace like Amazon, you need to focus on 4 key processes, which include: Let’s exclude the first three. Now, talking about “repricing” in specific, the right tool can do a big deal…

Amazon FBA (Fulfillment by Amazon) has allowed sellers to scale their business exponentially. With Amazon taking care of storage and shipping, FBA sellers don’t need their own warehouses. Sellers can even save on customer support! But, these benefits do not come free.  If you’re an FBA member, you’ll have to pay a monthly fee. That’s…

Halloween, which is also known as All Hallows’ Eve, All Hallows’ Eve, or All Halloween is a festival celebrated in different countries on the 31st of October every year. The history of Halloween dates back to 500 B.C, the era where ancient Celtic tribes (circa) existed. Though Halloween evolved from the prehistoric Celtic holiday of…

Many Amazon sellers – like you – take a swing at creating a new PPC campaign, hoping for the massive returns that are promised all over the internet. You test a ton of keywords on sponsored ad campaigns, bid high, and change match types – over and over again without reaching the light at the…

Do you struggle with what to sell on Amazon and wonder how to get started? It’s a common challenge for many aspiring entrepreneurs.  The good news is that there’s a solution, and it’s not as complicated as it may seem.  In this guide, we’ll show you how and where to discover the perfect products to…

Personalization is the future of marketing. With artificial intelligence technologies and data analysis systems, companies are able to segment consumers for more focused marketing processes. Marketers can now tailor content for individual users based on known and predicted data like preferences, characteristics, browsing habits, and more. Predictive analysis ensures that customers are only seeing content…

In the ever-evolving landscape of e-commerce, Amazon PPC has emerged as a vital tool for businesses looking to expand their customer base and boost revenues. With millions of potential customers to target, the competition is fierce and unrelenting. However, with this growth comes increased competition, particularly from the rising tide of Amazon FBA aggregators.  Big…

Amazon is one of the world’s largest online sellers and a significant player in digital advertising. In the second quarter of 2022, Amazon’s ad revenue grew 18% from a year earlier to 8.76 billion U.S. dollars, topping everyone’s expectations. Amazon attracts all types of e-commerce businesses to increase sales and visibility of their products. However,…

Making a conscious effort to effectively communicate with your customers makes a world of difference to how people view your business. You have to let your customers know that they matter and that their concerns are being listened to. Amazon firmly believes that “customer is king” and expects all their sellers to practice providing a…

Setting up Amazon PPC Amazon has definitely opened up new e-commerce avenues for sellers to pursue. It has truly revolutionized the way we do business. The internet is full of success stories of people who managed to quit their 9-to-5 corporate gigs to become successful Amazon sellers. In fact, many people make their living by…

Fulfillment by Amazon (Amazon FBA) Has without a doubt transformed the way merchants sell their products on Amazon. Instead of shipping the products manually to every customer, all merchants have to do now is send their inventory to Amazon FBA warehouses and let them take care of the rest. The idea here is to have…

It is a well-known fact that Amazon is one of the largest e-commerce sites in the world. It caters to millions of customers across the world on a daily basis by connecting them with various businesses. People who run these businesses are known as Amazon merchants or Amazon sellers. As the name suggests, they are…

In November 2019, Amazon launched Sponsored Display ads, replacing their Product Display ads enabling brands to access the display inventory.  When it comes to Amazon advertising solutions, sponsored display ads play a key role in growing your brand by re-engaging and retargeting shoppers across their shopping journey, both on and off Amazon.  Unlike Amazon’s Sponsored…

Do you want to turn your shopping skills into a money-making machine? Imagine this, you stumble upon a popular toy in a local store. It’s on sale for $20, but instead of making an impulse purchase, you decided to do some research. With a quick search on Amazon, you find that the same toy is…

Voice search is growing rapidly, as voice assistants like Alexa, Siri, and Cortana move into eCommerce spaces. Voice assistants started out as little more than an interesting new offer, but Amazon and Google are rapidly introducing both into their shopping platforms, enabling customers to purchase products directly from phones and Alexa/Google Assistant-enabled devices, without ever…

Are you willing to start your own online business without breaking the bank? It’s could be easier than you think. Many entrepreneurs like you have created successful online businesses by selling private label products on Amazon. In this business model, sellers usually create their own brands and sell products sourced from third-party manufacturers.  Sounds simple,…

If you’ve been finding success as a part-time Amazon seller, it might be time to consider going full-time. But you have to be thoughtful about the transition. After all, going full-time means giving up an existing and presumably more reliable source of income for one that is risky — but that also has a lot…

The ease of doing business in today’s world has improved significantly, thanks to the Amazon platform. The e-commerce giant has empowered thousands of merchants and sellers across the world to start their own business using amazon and benefit from its well-established infrastructure and services. Of course, a lot goes into becoming a successful seller on…

There are more than 353 Million products on Amazon! Unfortunately, picking a winning product to sell can be challenging. After all, imagine wasting time and resources on the wrong product and losing a ton of money. Therefore, doing your homework on the top-selling products on Amazon and the best selling product categories is an absolute…

Amazon has created one of the topmost advanced fulfillment networks in the world, With Fulfillment by Amazon (FBA) (Checkout 2019 Guide To Know More About Amazon FBA), you can store your products in Amazon’s fulfillment centers, and Amazon pick-pack, ship, and deliver to your customer. Best of all, FBA will help you to improve your…

Amazon Prime Day is the busiest day for Amazon sellers. The best Amazon sellers are constantly looking for ways to improve their sales and ROI. At SellerApp, we have written a comprehensive Amazon Prime Day guide for sellers that not only covers how to make the best out of Prime Day but also the insights…

Ever wondered how some sellers on Amazon manage to hit the jackpot? The secret often lies in mastering the art of selling on Amazon Prime.  Amazon Prime isn’t just a membership; it’s a gateway to a massive customer base and unparalleled selling opportunities. If you’re eager to unlock the potential of selling on Amazon Prime,…

With the staggering growth of Amazon, counterfeit products have become a significant problem in the marketplace, jeopardizing the trust of both sellers and consumers.  These fake goods make up a staggering 3.3% of global trade, posing a significant threat to consumers. Not only it affects customer trust but also leads to loss and brand reputation…