By Ankitha Nagaraj

 There is one important question that most sellers will always have – how to improve Amazon sales rank and earn more revenue? Both are valid questions but the key answer to them is by understanding and unveiling how Amazon’s A9 algorithm works. So, here is a quick introduction what it…

By Dave

 From beginners to experienced sellers on Amazon, one of the most critical steps to business success is pricing your products correctly. If the product is overpriced, it will fail to attract shoppers and increase sales. If your price is too low, you will barely make a profit. So, how do…

By Patrick Foster

Social proof and its role in driving purchasing decisions is nothing new: word-of-mouth marketing is a testament to this. But it remains equally relevant in today’s digital era, not least for ecommerce. Read on to discover our insights into the role of expertise in ecommerce social proof to achieve your…

By Ankitha Nagaraj

Amazon Sponsored Products is without a doubt among the most efficient way to promote your product listings on Amazon. As you may have guessed by now, the idea here is fairly simple – you use Amazon PPC campaign to promote your items on the marketplace with the help of keyword-targeted…

By Ankitha Nagaraj

Be it PPC ads or product display ads, Amazon PPC advertising has now become bigger than before. In fact, Amazon’s ad sales have surpassed 2 billion dollars in this quarter and according to reports, this is a new record. Though Amazon has shown consistent growth every year, this quarter saw…

By Ankitha Nagaraj

In an online marketplace like Amazon that is becoming increasingly competitive, it becomes imperative to have an exceptional marketing strategy. You may have an excellent product offering backed by a meticulous optimization for the e-commerce platform but until and unless you market your brand effectively, you will have a tough…

By Ankitha Nagaraj

Amazon has definitely opened up new e-commerce avenues for sellers to pursue. It has truly revolutionized the way we do business. The internet is full of success stories of people who managed to quit their 9-to-5 corporate gigs to become successful Amazon sellers. In fact, many people make their living…

By Ankitha Nagaraj

Ever wondered how other sellers get their advertisements on the sidebar under your product’s “add to cart” option? Well, the answer is straightforward – Amazon Product Display Ads.   When it comes to AMS (Amazon Marketing Services), Amazon product display ads play a key role in boosting the sales, increasing…

By Ankitha Nagaraj

You would have heard or seen many sellers employing the concept of retail arbitrage to make thousands and thousands of money on Amazon. Ever wondered what it is and how do they do it? To help you comprehend better, here is an in-depth article that not only explains what this…

By Ankitha Nagaraj

Selling Amazon private label products is turning out to be overwhelmingly popular these days, as it is one of the unbeaten ways to intensify your income. However, with increasing popularity of Amazon, where millions of products are being sold year after year, launching some of the best private label products…