Understanding what search terms your customers are using is extremely important to optimize product listings and Sponsored ads. Therefore, sellers need to monitor Amazon search terms report regularly. One of the best advantages of Amazon Advertising reports is that you can leverage the data to tailor your campaigns according to your business goals. Within these …
Amazon is a competitive marketplace having the largest market share in the North America ecommerce industry. With more than 2 million sellers scaling their businesses on Amazon, it’s hard to thrive in the ever-growing competition. Amazon always wants to promote competition and increase the presence of new sellers to drive innovation. While advertising is one …
As an Amazon seller, your success on this platform depends on two things. How well you rank for your buyer keywords.How effectively can you use Amazon PPC campaigns to scale your business. However, with more brands and sellers scaling success with refined PPC campaigns, the CPC rates are increasing substantially. Though Amazon PPC will boost …
Did you know that Amazon’s U.S. marketplace alone sells more than 600 million products? If this stat hasn’t blown your mind yet, then here’s another–Amazon sells over 3 billion products worldwide every year. Ever wondered why this giant is so successful? The big reason behind this is Amazon product category tree. Let’s understand about it …
Amazon is a retail powerhouse whose number one priority are its customers. Amazon recognizes the need of its customers for a trustworthy place where they can buy a wide range of products. Third-party sellers drive most of its growth, which makes them a key part of this well-oiled machine. Amazon provides its sellers with a …
Amazon A+ content is one of the most effective and important ways to increase customer trust, boost conversion rates, and acquire higher ranking on Amazon SERPs (Search Engine Results Pages). Ever wondered how to create A+ content? It is fairly simple. You will learn that soon through this article. But it is more about making …
We are aware that Amazon is one of the largest e-commerce retailers out there but what most of us don’t know is that it is a search engine and is subject to most algorithm rules just like Bing & Google subscribes to. Hence, it is important to know how to perform keyword research for Amazon …
Undeniably, high-quality images play a crucial role in the eCommerce world. Talking about professional Amazon product photography, it is all about alluring the customers and making them make a purchase. A few researchers claim that a human brain can process pictures 60,000 times quicker than text. So, the proverb – “A picture speaks a thousand …
With an 8% incline in the overall competition from last year on Amazon, you can interpret that sellers are using different strategies to make their Amazon product listings rank and perform better on the marketplace. They modify their prices often, research, and scout for different products efficiently, enhancing their marketing tactics to carefully align with …
Though Amazon FBA is one of the best ways to increase sales, many sellers and businesses face multiple challenges, which hinder their abilities to market efficiently. From not being able to change the product listing’s description to not having the details modified from another seller for the same product that the manufacturer has retailed, the …