Number of Amazon Sellers

No. of Sellers indicates the total no of FBA and FBM sellers tagged onto the same product listing.

Often Amazon Sellers face a common problem, hijackers creeping onto private label products. They undercut the original price just enough to steal the buy box.

• If you are in the product research phase and exploring retail arbitrage to start selling on Amazon, the number of sellers can give a good idea of the competition and the fight you’ll face to win the buy box.
• If you are monitoring your Amazon product for hijackers, make sure you set up the hijacker alert in your Profit Dashboard, and also keeping track of the number of sellers can help you stay wary of hijackers creeping your listing, sharing your profits and sales. Learn how to prevent hijackers steal your Amazon profits with this blog post.

In the picture above, there are 4 categories of sellers; Amazon New, Amazon Used, Merchant New, Merchant Used. New and Used represent the product condition.

There are

• 2 Amazon FBA sellers who deliver a new unused product to shoppers
• 0 FBA sellers who sell used products
• 2 Merchant Fulfilled Sellers who sell a new product
• 0 Merchant Fulfilled Sellers who sell a used product

Let us understand what ‘New’ and ‘Old’ means

New: Just like it sounds. A brand-new, unused, unopened item in its original packaging, with all original packaging materials, included. Includes original protective wrapping, and the original manufacturer’s warranty, if any, still applies, with warranty details included in the listing comments.

Used: A used product can fall into any of the four conditions listed below

Like New: An apparently untouched item in perfect condition. Original protective wrapping may be missing, but the original packaging is intact and pristine. There are absolutely no signs of wear on the item or its packaging.

Very Good: A well-cared-for item that has seen limited use but remains in great condition. The item is complete, unmarked, and undamaged, but may show some limited signs of wear. Item works perfectly.

Good: Used only if noted within specific categories. The item shows wear from consistent use, but it remains in good condition and works perfectly. It may have identifying markings on it, or show other signs of previous use.

Acceptable: Used only if noted within specific categories. The item is fairly worn but continues to work perfectly. Signs of wear can include aesthetic issues such as scratches, dents, and worn corners. The item may have identifying markings on it or show other signs of previous use.

What to do next?

If the product has a good selling potential and no FBA sellers, calculate the FBA fees to check whether the product can be sold successfully by you with the Amazon FBA profit calculator.

Want to learn more?

How to prevent Amazon Listing Hijack

Understanding Amazon FBM

Still, have questions?

If you’re a bit lost, hit up the help team or chat with us to find answers to your query.