By Ankitha Nagaraj

If you are still figuring out what to sell on Amazon so that you make good money, then this is the right article to read. Trust me, I have been there and I know the struggles of coming up with the right product to sell on Amazon that can increase…

By Brij Purohit

Personalization is the future of marketing. With artificial intelligence technologies and data analysis systems, companies are able to segment consumers for more focused marketing processes. Marketers can now tailor content for individual users based on known and predicted data like preferences, characteristics, browsing habits, and more. Predictive analysis ensures that…

By Ankitha Nagaraj

Be it PPC ads or product display ads, Amazon PPC advertising has now become bigger than before. In fact, Amazon’s ad sales have surpassed 2 billion dollars in this quarter and according to reports, this is a new record. Though Amazon has shown consistent growth every year, this quarter saw…

By Ankitha Nagaraj

In an online marketplace like Amazon that is becoming increasingly competitive, it becomes imperative to have an exceptional marketing strategy. You may have an excellent product offering backed by a meticulous optimization for the e-commerce platform but until and unless you market your brand effectively, you will have a tough…

By Sunitha Sundaran

With eCommerce dominating the world’s marketplaces over the last few years, buying things online has become an increasingly impersonal experience for most. This is especially true for Amazon consumers. These days all you need to do is determine what product you need, search for it on Amazon, purchase it, and…

By Ankitha Nagaraj

Amazon has definitely opened up new e-commerce avenues for sellers to pursue. It has truly revolutionized the way we do business. The internet is full of success stories of people who managed to quit their 9-to-5 corporate gigs to become successful Amazon sellers. In fact, many people make their living…

By Sunitha Sundaran

Fulfillment by Amazon has without a doubt transformed the way merchants sell their products on Amazon. Instead of shipping the products manually to every customer, all merchants have to do now is send their inventory to Amazon FBA warehouses and let them take care of the rest. The idea here…

By Ankitha Nagaraj

It is a well-known fact that Amazon is one of the largest e-commerce sites in the world. It caters to millions of customers across the world on a daily basis by connecting them with various businesses. People who run these businesses are known as Amazon merchant or Amazon sellers. As…

By Ankitha Nagaraj

Ever wondered how other sellers get their advertisements on the sidebar under your product’s “add to cart” option? Well, the answer is straightforward – Amazon Product Display Ads.   When it comes to AMS (Amazon Marketing Services), Amazon product display ads play a key role in boosting the sales, increasing…

By Ankitha Nagaraj

You would have heard or seen many sellers employing the concept of retail arbitrage to make thousands and thousands of money on Amazon. Ever wondered what it is and how do they do it? To help you comprehend better, here is an in-depth article that not only explains what this…