Nimble is a pioneer in providing state-of-the-art IoT solutions to enable productivity and efficiency across industries. They offer IoT solutions in applications including Infrastructure, Consumer pet safety, Green energy, Healthcare, and more. Their signature products cover Pet Monitor, Pet Monitor Pro, and tempCube Pro.
The increasing knowledge of animal well-being has led to staggering growth in the pet care market and observed a growth rate of 27.2% in 2020. Nimble wanted to capitalize on this growth and boost their revenue from the Amazon marketplace. However, they found it difficult to increase their brand awareness. On the other hand, their brand keywords contributed to 80% of the ad sales. They needed an expert approach to boost their awareness and increase overall sales.