See how SellerApp helped Chair Master scale B2B conversions, boost visibility, and grow profits. All while keeping ad spend lean.
Chair Master is a US-based office chair brand founded by Michael Liu, focused on ergonomic drafting chairs tailored for professionals and businesses. They’ve been in the business for 30+ years and have been running Amazon ads since 2019. Chair Master relies on an FBM fulfillment model, which limits their ability to capitalize on FBA’s enhanced visibility and Prime eligibility benefits.
With product margins needing protection and desktop-based orders going unnoticed in the ad strategy, growth remained flat. By partnering with SellerApp, Chair Master experienced a 63% surge in ad revenue, improved TACoS by 31%, and scaled its bulk-order revenue while keeping ACoS under control—all within a limited monthly ad budget.
