Amazon Product Research

Find your next product.Know why it’s worth exploring.

Explore product ideas, assess demand and competition, and track your shortlist before investing in inventory.

Product ResearchAmazon.com
Insulated Stainless Steel Water Bottle, 750 ml, BlueWater bottles · Amazon.com
  • Is there demand?38–44Est. orders per day
  • What are the costs?US$9.85Amazon fees per unit
  • Is the trend consistent?Est. orders, last 12 weeks
Add to shortlistAdded to shortlist

Illustrative workflow

A popular product isn’t always the right opportunity.

  • Demand · Is interest sustained?

    A short spike can look like demand that won’t last.

  • Costs · What remains after expenses?

    Fees, sourcing, shipping and advertising all come out of the price.

  • Competition · Can your offer stand out?

    Similar listings compete for the same shoppers and searches.

Look beyond one metric before committing to inventory.

How it works

From product idea to a stronger shortlist.

  1. 1

    Find relevant candidates

    Narrow the search to products that fit your market and business goals.

  2. 2

    Look beneath the headline numbers

    Review estimated demand, price, fees, and product trends before shortlisting.

  3. 3

    Watch before you commit

    Track shortlisted products to see how their performance changes over time.

Product ResearchAmazon.com · Illustrative workflow
Seed keywordinsulated water bottle
CategoryWater bottles
MarketplaceAmazon.com
PriceUS$15 – US$35
BSRUnder 5,000
Est. salesAbove 500 per month
Save filter presetSaved as “Insulated bottles”
ProductPriceBSREst. sales / mo
Insulated Water Bottle, 750 mlUS$24.991,8401.2k
Competitor A · Glass bottleUS$19.993,210780
Competitor B · Kids’ bottleUS$16.494,620560
Blue insulated water bottle
Insulated Stainless Steel Water Bottle, 750 ml, BlueWater bottles · Amazon.com
PriceUS$24.99Current listing price
Est. orders / day38 – 44Estimated range, per day
Total FBA feesUS$9.85Per unit, Amazon fees only

Estimated figures are ranges, not reported sales.

Insulated Water Bottle, 750 mlTracked product · Amazon.com
50454035304312 weeks agoThis week

Est. orders per day, weekly · Amazon.com

A shortlist backed by research.
Opportunity Score

Know which products deserve a closer look.

Use Opportunity Score to prioritize further research, then inspect the underlying product data.

A research signal, not a guarantee of sales or profit.

Opportunity Score card from the SellerApp dashboard showing a score of 65

Dashboard capture · a beauty product on Amazon.in

Then check the evidence behind it

  • Est. orders
  • Price
  • Fees
  • Trends
Validate

Check the trend. Understand the costs.

Does the demand hold up?

Review historical product performance to spot changes that a single snapshot can miss.

Insulated Water Bottle, 750 mlEst. orders per day
504030Dip12 months ago6 months agoNow

Illustrative · monthly average · Amazon.com

What do fees leave you to work with?

Review Amazon fees, then factor in sourcing, shipping, advertising, and other costs.

FBA Fees panel: Selling on Amazon fees ₹27, Total fulfillment fees ₹82, Total FBA fees ₹109

Shown in the dashboard

  • Selling on Amazon fees
  • Total fulfillment fees

Add your own costs

  • Sourcing
  • Shipping
  • Advertising and other costs

Dashboard capture · a beauty product on Amazon.in. Fees alone don’t show profit.

After shortlisting

Keep researching the same product.

Product Keywords table with keyword, relevancy, n-gram, search volume and orders columns

See which search terms relate to the product, with relevancy and search volume. Keyword Research

Dashboard capture · Amazon.in

Each view is a separate capability. Availability depends on your plan.

Marketplaces

Explore opportunities in your next market.

North America
UK & Europe
India
Japan
Australia
Middle East

Evaluate each marketplace on its own demand, pricing, and competitive conditions.

Keep your research moving.

Saved filter presetsRevisit your research criteria.
CSV exportReview and share results outside the dashboard.
Customers

Trusted by sellers building on Amazon.

SellerApp’s tools have helped me find a product to sell successfully on Amazon and also optimize my search ranks.
Caroline · Founder of Teeccino

Recognized as a leader in the industry

  • G2 Leader, Spring 2024
  • G2 Leader Asia Pacific, Spring 2024
  • G2 Best Meets Requirements, Spring 2024
  • G2 Momentum Leader, Spring 2024
FAQ

Questions before you start

How do I find product ideas?

Open Product Research in the SellerApp dashboard, choose a marketplace and start with a seed keyword. Narrow the results with filters to find products in a category that fit your goals.

What does Opportunity Score help me understand?

Opportunity Score gives a quick view of a product’s opportunities and challenges, so you can decide which candidates to research further. It isn’t a prediction of sales or profit. Review the product’s estimates, fees and trends before deciding.

Are sales and revenue figures estimates?

Yes. Orders and revenue are estimates, shown as ranges and labelled “Est.”. They aren’t reported sales, and revenue isn’t profit.

Can I monitor shortlisted products?

Yes. Add products to Product Tracking to follow how their performance changes over time.

Can I save filters and export results?

Yes. Save your filter combinations as presets, and export search results to a CSV file.

Which marketplaces are supported?

Product Research covers Amazon marketplaces worldwide. Each search runs for the marketplace you select, and results apply only to that marketplace. Contact us to confirm a specific marketplace.

What access or plan do I need?

You need a SellerApp account. Feature availability and limits depend on your plan; see Pricing or talk to our team.

Give your next product decision a stronger foundation.

Find candidates, review the evidence, and build your shortlist with SellerApp.

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