Indexed? Check your position.
Use Keyword Tracking to understand where your product appears for relevant terms.
Amazon Index Checker
You added the keywords. Are they actually indexed?
Check your backend search terms, uncover indexing gaps, and see which keywords need a closer look.
Example: a tracked product is selected, backend search terms are entered, the check runs, and each term is shown as indexed or non-indexed.
A keyword in your listing still needs checking.
Indexing
Does Amazon associate this keyword with your product? Being indexed doesn’t guarantee a top position.
Ranking
Where does your product appear for that keyword?
How it works
From backend terms to a clear next step.
- 1
Choose your product
Open the relevant product in SellerApp.
- 2
Add your backend search terms
Copy your terms from Seller Central and enter them in Index Checker.
- 3
Review the indexing results
See which terms are indexed and which need further review.
Know what to review next.
Non-indexed? Review the term.
Review relevance and your backend search terms, make appropriate changes, then check again.
You make listing changes in Seller Central. A recheck can return the same result.Make your backend terms more focused.
- Remove unnecessary repetition.
- Keep terms relevant to the product.
- Review indexing after changes.
Example cleanup: in the draft “insulated water bottle stainless steel bottle insulated travel flask water”, three words repeat earlier words. The more focused draft is “insulated water bottle stainless steel travel flask”.
Removing repetition does not guarantee indexing. Check indexing after updating your terms.Try the free Duplicate Keyword Remover
The listing workflow
Give every part of your listing a clear next step.
Discover relevant terms. Refine your content. Check indexing. Track position.
What are you missing?
An indexing result answers one question. Your listing has more to tell.
Are you targeting the right terms?
Discover relevant keywords worth reviewing for your product.
Does your listing tell the full story?
Review your content and identify details that need attention.
Which terms are indexed?
Check which backend terms Amazon associates with your product.
Where does your product appear?
Monitor search positions for the keywords you choose to track.
See the next step for your listing.
Bring keyword discovery, listing review, indexing checks, and position tracking into one workflow.
Customers
Trusted by sellers who care about search.
SellerApp’s tools have helped me find a product to sell successfully on Amazon and also optimize my search ranks. What I wanted was an all-in-one Amazon tool.
General feedback about SellerApp, not a specific Index Checker result.
Recognized on G2 · Spring 2024
FAQ
Questions before you check
What does Amazon keyword indexing mean?
A keyword is indexed when Amazon associates it with your product, so your product can be included in the results for that search. If a term isn’t indexed, a search for it won’t include your product.
How is indexing different from ranking?
Indexing tells you whether your product can appear for a keyword. Ranking tells you where it appears. A product can be indexed for a term and still sit beyond the first pages of results.
Where do I find my backend search terms?
In Seller Central, open the product listing’s edit page and copy the contents of its search terms field.
How do I run a check in SellerApp?
Log in to SellerApp and go to My Products, then Tracked Products. Open the product, select Index Checker, paste your backend search terms and click Check. Each term is shown as indexed or non-indexed.
What should I review when a term is not indexed?
Check that the term is relevant to the product and actually present in your backend search terms. Remove unnecessary repetition, consider whether Keyword Research suggests better terms, update your listing, then check again.
Does SellerApp automatically update my Amazon listing?
No. Index Checker shows indexing status. You decide what to change and make the edits in Seller Central.
Which marketplaces and access plans support this feature?
Availability can vary by plan and marketplace. See pricing or ask our team before you start.
When should I check again after making changes?
Amazon doesn’t publish a fixed processing time for listing changes. Wait until your updated search terms are live on the listing, then run the check again. The result may stay the same.
Know which keywords need your attention.
Check your backend terms and take the next step with a clearer picture.
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