{"id":8653,"date":"2025-05-27T13:10:03","date_gmt":"2025-05-27T13:10:03","guid":{"rendered":"https:\/\/www.sellerapp.com\/help\/?post_type=docs&p=8653"},"modified":"2025-05-27T13:10:03","modified_gmt":"2025-05-27T13:10:03","slug":"keyword-harvester-guide-to-discover-high-impact-search-terms","status":"publish","type":"docs","link":"https:\/\/www.sellerapp.com\/help\/article\/keyword-harvester-guide-to-discover-high-impact-search-terms\/","title":{"rendered":"Keyword Harvester Rule: A Step-by-Step Guide to Discovering High-Impact Search Terms"},"content":{"rendered":"

If you’re running Amazon ads, you know that keywords can make or break your performance. The right ones put your products in front of ready-to-buy customers.\u00a0<\/span><\/p>\n

The wrong ones? They eat into your budget with little to show for it.<\/span><\/p>\n

That\u2019s where the Keyword Harvester rule comes in. It\u2019s an automated workflow that scans your existing ASIN-targeted campaigns to uncover high-performing search terms based on real performance data.\u00a0<\/span><\/p>\n

Once identified, these keywords can be automatically added to your manual campaigns, while optionally being marked negative in the source to avoid duplication and wasted spend.<\/span><\/p>\n

It\u2019s a smarter, data-driven way to scale what\u2019s already working, no guesswork, no manual digging.<\/span><\/p>\n

In this guide, we\u2019ll walk you through how to set up and run a Keyword Harvester Workflow from start to finish.<\/span><\/p>\n

Step 1: Go to Automation \u2192 Workflows<\/b><\/h2>\n

Start by navigating to the <\/span>Automation<\/b> section of your advertising dashboard and selecting <\/span>Workflows<\/b>.\u00a0<\/span><\/p>\n

This is where all your automated ad processes are managed.<\/span><\/p>\n

Step 2: Select \u201cKeyword Harvester\u201d<\/b><\/h2>\n

From the list of automation templates, choose <\/span>Keyword Harvester<\/b>. This workflow will help you extract high-performing search terms from your current campaigns and transform them into new, precisely targeted keyword strategies.<\/span><\/p>\n

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Step 3: Name the Workflow & Select Advertised Products<\/b><\/h2>\n