{"id":8623,"date":"2025-05-27T10:42:09","date_gmt":"2025-05-27T10:42:09","guid":{"rendered":"https:\/\/www.sellerapp.com\/help\/?post_type=docs&p=8623"},"modified":"2025-05-27T10:42:09","modified_gmt":"2025-05-27T10:42:09","slug":"improve-ad-performance-with-smart-keyword-and-targeting-recommendations","status":"publish","type":"docs","link":"https:\/\/www.sellerapp.com\/help\/article\/improve-ad-performance-with-smart-keyword-and-targeting-recommendations\/","title":{"rendered":"Improve Ad Performance with Smarter Keyword and Targeting Recommendations"},"content":{"rendered":"

Are your ads falling short of expectations?<\/span><\/p>\n

One of the most effective ways to optimize your advertising strategy<\/a> is by identifying high-performing keywords and target segments within your existing campaigns.<\/span><\/p>\n

With the right recommendations and data-driven insights, you can make smarter decisions. Specifically, you can boost conversions, minimize wasted spend, and scale your campaigns more efficiently.<\/span><\/p>\n

Identify Opportunities Within Your Current Campaigns<\/b><\/p>\n

The first step to improving your advertising performance is to identify opportunities already present within your campaigns.\u00a0<\/span><\/p>\n

Our system automatically scans your current campaign data to uncover high-converting search terms and underutilized keywords that are ripe for optimization.<\/span><\/p>\n

Segment One: Target Improvement<\/b><\/p>\n

This segment allows advertisers to take action on high-potential targets based on actual performance metrics. For each search term, the following data is provided:<\/span><\/p>\n