{"id":8523,"date":"2025-05-23T10:45:17","date_gmt":"2025-05-23T10:45:17","guid":{"rendered":"https:\/\/www.sellerapp.com\/help\/?post_type=docs&p=8523"},"modified":"2025-05-23T10:45:17","modified_gmt":"2025-05-23T10:45:17","slug":"sellerapp-keyword-targets-tool-to-optimize-your-campaigns","status":"publish","type":"docs","link":"https:\/\/www.sellerapp.com\/help\/article\/sellerapp-keyword-targets-tool-to-optimize-your-campaigns\/","title":{"rendered":"How to Use SellerApp\u2019s Keyword Targets Tool to Optimize Your Campaigns"},"content":{"rendered":"

In Amazon advertising, precision isn\u2019t optional,\u00a0 it\u2019s the difference between scale and waste.<\/span><\/p>\n

Whether you\u2019re running Sponsored Products or Sponsored Brands campaigns<\/a>, you already know how critical keyword targeting is. But here\u2019s what many advertisers overlook:<\/span><\/p>\n

Bidding on keywords is only the start.<\/span><\/p>\n

To truly improve ACoS<\/a>, drive profitable conversions, and make every ad dollar count, you need to know which keywords are actually delivering and which ones are quietly draining your budget.<\/span><\/p>\n

That\u2019s exactly where the Keyword Targets Tool comes in. It can help you effectively zero in on high-converting keywords, eliminate the ones that waste your\u00a0 budget, and scale your campaigns with confidence.<\/span><\/p>\n

How to Use SellerApp\u2019s Keyword Targets Tool?<\/b><\/p>\n

This tool gives you a consolidated, real-time view of how each keyword is performing across your Sponsored Products and Sponsored Brands campaigns<\/a>.\u00a0<\/span><\/p>\n

There\u2019s no need to export reports, stitch together spreadsheets, or guess what\u2019s working. It\u2019s all there in one place.<\/span><\/p>\n

Here\u2019s how to use it effectively:<\/b><\/p>\n

Step 1: Access the Keyword Targets Tool<\/b><\/p>\n

    \n
  1. Log in to your SellerApp dashboard<\/a><\/span><\/li>\n
  2. Navigate to the Advertising section<\/span><\/li>\n
  3. Select Targets & Search Terms \u2014> Keyword Targets tab<\/li>\n<\/ol>\n

    \"sellerapp<\/p>\n

    This tool aggregates performance data from your Sponsored Product and Sponsored Brand campaigns into an easy-to-navigate dashboard.<\/span><\/p>\n

    Step 2: Analyze Your Targeted Keywords<\/b><\/p>\n

    The Keyword Targets tool shows:<\/span><\/p>\n