{"id":2191,"date":"2017-11-20T08:50:27","date_gmt":"2017-11-20T08:50:27","guid":{"rendered":"https:\/\/www.sellerapp.com\/test\/?post_type=article&#038;p=2191"},"modified":"2023-03-18T17:00:06","modified_gmt":"2023-03-18T17:00:06","slug":"lqi-overview","status":"publish","type":"docs","link":"https:\/\/www.sellerapp.com\/help\/article\/lqi-overview\/","title":{"rendered":"Amazon Listing Quality (LQI)Overview"},"content":{"rendered":"\r\n<p>One of the most important factors of Amazon product ranking is relevancy and product listing quality. The individual sections of the product listing strengthen relevancy. A powerful copy gives credibility and a keyword optimized listing increases your search rank and therefore conversions.<\/p>\r\n\r\n\r\n\r\n<p><strong>Read Next<\/strong>:<\/p>\r\n\r\n\r\n\r\n<p><a href=\"https:\/\/www.sellerapp.com\/help\/article\/product-listing-best-practices\/\" target=\"_blank\" rel=\"noopener noreferrer\">Best practices for Product Listings<\/a><\/p>\r\n\r\n\r\n\r\n<p><a href=\"https:\/\/www.sellerapp.com\/help\/article\/product-insights\/\" target=\"_blank\" rel=\"noopener noreferrer\">Product Insights<\/a><\/p>\r\n\r\n\r\n\r\n<h4 class=\"wp-block-heading\" id=\"what-is-lqi\">What is LQI?<\/h4>\r\n\r\n\r\n\r\n<p>Listing quality index ( LQI ) is a weighted score assigned to the product listing based on 6 different sections.<\/p>\r\n\r\n\r\n\r\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"976\" height=\"363\" class=\"wp-image-2192\" src=\"https:\/\/www.sellerapp.com\/test\/wp-content\/uploads\/2017\/11\/lqi.png\" alt=\"\" srcset=\"https:\/\/www.sellerapp.com\/help\/wp-content\/uploads\/2017\/11\/lqi.png 976w, https:\/\/www.sellerapp.com\/help\/wp-content\/uploads\/2017\/11\/lqi-300x112.png 300w, https:\/\/www.sellerapp.com\/help\/wp-content\/uploads\/2017\/11\/lqi-768x286.png 768w\" sizes=\"auto, (max-width: 976px) 100vw, 976px\" \/><\/figure>\r\n\r\n\r\n\r\n<p>Listing Quality Score is based on 6 major components of an Amazon product listing.<\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li>Bullet Points<\/li>\r\n<li>Product Description<\/li>\r\n<li>Images<\/li>\r\n<li>Fulfillment method<\/li>\r\n<li>Reviews<\/li>\r\n<li>Rating<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<h5 class=\"wp-block-heading\" id=\"where-to-find-this-feature\"><em>Where to find this feature?<\/em><\/h5>\r\n\r\n\r\n\r\n<h5 class=\"wp-block-heading\" id=\"login-to-sellerapp-dashboard-my-products-tracked-products-click-on-a-tracked-product-lqi\"><a href=\"https:\/\/dashboard.sellerapp.com\/register\" target=\"_blank\" rel=\"noreferrer noopener\">Login to SellerApp<\/a>\u00a0 &gt; Dashboard &gt; My Products &gt; Tracked Products &#8211;\u00a0<em>click on a tracked product &gt; LQI<\/em><\/h5>\r\n\r\n\r\n\r\n<p>An LQI value above 80 is well optimized. If it is between 60 &#8211; 80, it is optimized but needs more improvement. If it is below 60 then it needs a lot of improvement.<\/p>\r\n\r\n\r\n\r\n<p>Each section in the LQI has a clear description of the recommended standard value and the errors in the listing that requires to be fixed.<\/p>\r\n\r\n\r\n\r\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"918\" height=\"311\" class=\"wp-image-2202\" src=\"https:\/\/www.sellerapp.com\/test\/wp-content\/uploads\/2017\/11\/lqi-1.png\" alt=\"\" srcset=\"https:\/\/www.sellerapp.com\/help\/wp-content\/uploads\/2017\/11\/lqi-1.png 918w, https:\/\/www.sellerapp.com\/help\/wp-content\/uploads\/2017\/11\/lqi-1-300x102.png 300w, https:\/\/www.sellerapp.com\/help\/wp-content\/uploads\/2017\/11\/lqi-1-768x260.png 768w\" sizes=\"auto, (max-width: 918px) 100vw, 918px\" \/><\/figure>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li>A green tick indicates that the listing qualifies the section.<\/li>\r\n<li>A red cross indicates that the section requires improvement.<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<h4 class=\"wp-block-heading\" id=\"free-tool\">Free Tool<\/h4>\r\n\r\n\r\n\r\n<p><a href=\"https:\/\/www.sellerapp.com\/amazon-listing-quality-check.html\" target=\"_blank\" rel=\"noopener noreferrer\">Amazon Listing Quality Check<\/a><\/p>\r\n\r\n\r\n\r\n<h4 class=\"wp-block-heading\" id=\"want-to-learn-more\">Want to learn more?<\/h4>\r\n\r\n\r\n\r\n<p><a href=\"https:\/\/www.sellerapp.com\/blog\/improve-amazon-product-listing-ranking\/\" target=\"_blank\" rel=\"noopener noreferrer\">How to make your Amazon product listing efficient<\/a><\/p>\r\n\r\n\r\n\r\n<p class=\"r\"><a href=\"https:\/\/www.sellerapp.com\/blog\/amazon-bullet-points\/\" target=\"_blank\" rel=\"noreferrer noopener\">How to Write Impactful Amazon Bullet Points that Sell<\/a><\/p>\r\n\r\n\r\n\r\n<h4 class=\"wp-block-heading\" id=\"still-have-questions\">Still have questions?<\/h4>\r\n\r\n\r\n\r\n<p>If you\u2019re a bit lost, hit up the\u00a0<a href=\"https:\/\/www.sellerapp.com\/contact.html\" target=\"_blank\" rel=\"noopener noreferrer\">help team<\/a>\u00a0or chat with us to find answers to your query.<\/p>\r\n","protected":false},"excerpt":{"rendered":"<p>One of the most important factors of Amazon product ranking is relevancy and product listing quality. The individual sections of the product listing strengthen relevancy. A powerful copy gives credibility and a keyword optimized listing increases your search rank and therefore conversions. Read Next: Best practices for Product Listings Product Insights What is LQI? Listing [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","doc_tag":[],"doc_category":[312,301],"class_list":["post-2191","docs","type-docs","status-publish","hentry","doc_category-listing-quality","doc_category-sellerapp-features","no-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sellerapp.com\/help\/wp-json\/wp\/v2\/docs\/2191","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sellerapp.com\/help\/wp-json\/wp\/v2\/docs"}],"about":[{"href":"https:\/\/www.sellerapp.com\/help\/wp-json\/wp\/v2\/types\/docs"}],"author":[{"embeddable":true,"href":"https:\/\/www.sellerapp.com\/help\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sellerapp.com\/help\/wp-json\/wp\/v2\/comments?post=2191"}],"version-history":[{"count":0,"href":"https:\/\/www.sellerapp.com\/help\/wp-json\/wp\/v2\/docs\/2191\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.sellerapp.com\/help\/wp-json\/wp\/v2\/media?parent=2191"}],"wp:term":[{"taxonomy":"doc_tag","embeddable":true,"href":"https:\/\/www.sellerapp.com\/help\/wp-json\/wp\/v2\/doc_tag?post=2191"},{"taxonomy":"doc_category","embeddable":true,"href":"https:\/\/www.sellerapp.com\/help\/wp-json\/wp\/v2\/doc_category?post=2191"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}