{"id":2087,"date":"2017-11-18T13:30:49","date_gmt":"2017-11-18T13:30:49","guid":{"rendered":"https:\/\/www.sellerapp.com\/test\/?post_type=article&#038;p=2087"},"modified":"2025-03-20T12:27:28","modified_gmt":"2025-03-20T12:27:28","slug":"metrics-to-shortlist-a-product","status":"publish","type":"docs","link":"https:\/\/www.sellerapp.com\/help\/article\/metrics-to-shortlist-a-product\/","title":{"rendered":"Product Research Metrics"},"content":{"rendered":"\r\n<p>For each product you see 9 metrics that are listed to the right of the product.<br \/><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2088\" src=\"https:\/\/www.sellerapp.com\/test\/wp-content\/uploads\/2017\/11\/product-research-1.png\" alt=\"product research\" width=\"1050\" height=\"397\" srcset=\"https:\/\/www.sellerapp.com\/help\/wp-content\/uploads\/2017\/11\/product-research-1.png 1050w, https:\/\/www.sellerapp.com\/help\/wp-content\/uploads\/2017\/11\/product-research-1-300x113.png 300w, https:\/\/www.sellerapp.com\/help\/wp-content\/uploads\/2017\/11\/product-research-1-768x290.png 768w, https:\/\/www.sellerapp.com\/help\/wp-content\/uploads\/2017\/11\/product-research-1-1024x387.png 1024w\" sizes=\"auto, (max-width: 1050px) 100vw, 1050px\" \/><\/p>\r\n\r\n\r\n\r\n<p><strong>BSR<\/strong> &#8211; The <a href=\"https:\/\/www.sellerapp.com\/amazon-sales-estimator.html\">current sales rank<\/a> of the product.<\/p>\r\n\r\n\r\n\r\n<p>BSR gives you an understanding of the estimated sales. A product with a high BSR in that category definitely has better sales relative to the other products in the same category.<br \/>Learn more about <a href=\"https:\/\/www.sellerapp.com\/blog\/amazon-sales-rank\/\">Amazon BSR &#8211; Best Sellers Rank<\/a><\/p>\r\n\r\n\r\n\r\n<p><strong>Ratings and reviews<\/strong> &#8211; Indicates the number of reviews the product has got.<\/p>\r\n\r\n\r\n\r\n<p>The number of ratings and reviews also have a great influence on the selling potential of the product. Reviews from top selling competitor products are a good way to gather customer requirements and information before you actually start selling the product. You can find useful information by reading through the reviews. If a particular product category has a commonly complained flaw, you can try fixing it before you introduce a similar product.<\/p>\r\n\r\n\r\n\r\n<p><strong>Price<\/strong> &#8211; The selling price of the product.<br \/>This gives you an idea of the profit margins you could make by comparing the sourcing costs and the current selling price.<br \/>SellerApp also helps you in your sourcing decisions. It offers you wide categories of wholesale manufacturers from whom you could source your Amazon Product.<\/p>\r\n\r\n\r\n\r\n<p><strong>FBA Sellers<\/strong> &#8211; The no of FBA Sellers.<br \/>This helps you understand the buybox competition. <a href=\"https:\/\/www.sellerapp.com\/blog\/fba-amazon\/\">FBA sellers<\/a> get the buybox advantage over the other <a href=\"https:\/\/www.sellerapp.com\/amazon-fbm.html\">FBM sellers<\/a>. If the product has a very good potential and no FBA sellers, the product is absolutely a good bet for your FBA.<br \/>Learn more about Amazon FBA<\/p>\r\n\r\n\r\n\r\n<p><strong>Sellers<\/strong> &#8211; The total number of Sellers that are attached to the product listing. These are the hijacker sellers for the product listing . It includes both <a href=\"https:\/\/www.sellerapp.com\/fbm-vs-fba.html\">FBA and FBA sellers<\/a>.<\/p>\r\n\r\n\r\n\r\n<p><strong>Daily Est. Unit Sales<\/strong>\u00a0\u2013 How many pieces does the product sell per day? Understand the profit potential of the product. A minimum and maximum value estimate based on the total sales, observed for a year.<\/p>\r\n\r\n\r\n\r\n<p><strong>Daily Est Revenue<\/strong>\u00a0\u2013 How much money does the product possibly make? The est. daily revenue answers this. This shows estimate revenue the product gets per day.<\/p>\r\n\r\n\r\n\r\n<p><strong>Revenue Potential<\/strong>\u00a0\u2013 Is this my next Amazon product? Make easy decisions based on the sales and revenue potential.<\/p>\r\n\r\n\r\n\r\n<p><strong>What to do next?<\/strong><\/p>\r\n\r\n\r\n\r\n<p>Once you track sellers, add interesting products to your Tracked products.\u00a0Set Alerts, check their\u00a0listing quality, check out their\u00a0keywords to understand demand\u00a0and check more\u00a0similar products\u00a0to understand how profitable the niche is.<\/p>\r\n","protected":false},"excerpt":{"rendered":"<p>For each product you see 9 metrics that are listed to the right of the product. BSR &#8211; The current sales rank of the product. BSR gives you an understanding of the estimated sales. A product with a high BSR in that category definitely has better sales relative to the other products in the same [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","doc_tag":[],"doc_category":[314,301],"class_list":["post-2087","docs","type-docs","status-publish","hentry","doc_category-product-research","doc_category-sellerapp-features","no-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sellerapp.com\/help\/wp-json\/wp\/v2\/docs\/2087","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sellerapp.com\/help\/wp-json\/wp\/v2\/docs"}],"about":[{"href":"https:\/\/www.sellerapp.com\/help\/wp-json\/wp\/v2\/types\/docs"}],"author":[{"embeddable":true,"href":"https:\/\/www.sellerapp.com\/help\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sellerapp.com\/help\/wp-json\/wp\/v2\/comments?post=2087"}],"version-history":[{"count":3,"href":"https:\/\/www.sellerapp.com\/help\/wp-json\/wp\/v2\/docs\/2087\/revisions"}],"predecessor-version":[{"id":8441,"href":"https:\/\/www.sellerapp.com\/help\/wp-json\/wp\/v2\/docs\/2087\/revisions\/8441"}],"wp:attachment":[{"href":"https:\/\/www.sellerapp.com\/help\/wp-json\/wp\/v2\/media?parent=2087"}],"wp:term":[{"taxonomy":"doc_tag","embeddable":true,"href":"https:\/\/www.sellerapp.com\/help\/wp-json\/wp\/v2\/doc_tag?post=2087"},{"taxonomy":"doc_category","embeddable":true,"href":"https:\/\/www.sellerapp.com\/help\/wp-json\/wp\/v2\/doc_category?post=2087"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}