{"id":775,"date":"2017-07-12T08:03:21","date_gmt":"2017-07-12T08:03:21","guid":{"rendered":"https:\/\/staging.sellerapp.com\/blog\/blog\/?p=775"},"modified":"2023-01-10T15:34:19","modified_gmt":"2023-01-10T15:34:19","slug":"amazon-product-listing-hijacking","status":"publish","type":"post","link":"https:\/\/www.sellerapp.com\/blog\/amazon-product-listing-hijacking\/","title":{"rendered":"What is Amazon Listing Hijacking? How to Prevent it? Tips Revealed Here"},"content":{"rendered":"\n

As more and more sellers herd to Amazon, the rivalry<\/a> is becoming progressively harsh, ruthless, and belligerent. <\/span><\/p>\n\n\n\n

If you aren\u2019t differentiating yourself<\/a> from the competition, your e-commerce business will not persist in the long course. <\/span><\/p>\n\n\n\n

So today, I\u2019m going to talk about a common problem<\/a> that almost every soberly successful Amazon seller has experienced.<\/span><\/p>\n\n\n\n

Your Amazon listing being hijacked!<\/b><\/h4>\n\n\n\n

While examining your listings, you realize that there were two offers on one of your listings\u2026how could that be?<\/span><\/p>\n\n\n\n

Easy, someone saw a product that was selling<\/a>. They felt they could effortlessly copy (counterfeit) and do an Amazon Listing Hijacking<\/a> without giving a rip about ethics. <\/p>\n\n\n\n

When this occurs, these sellers will contest with you on price and drive you out of the buy box<\/a>. That cuts off your advertising and kills sales.<\/p>\n\n\n\n

Here\u2019s the worst part.<\/p>\n\n\n\n

The product quality<\/a> is likely not going to be as good. So when a customer buys a cheap rip-off product from China<\/strong>, they are probably going to be unhappy with it.<\/span><\/p>\n\n\n\n

And unhappy customers will leave bad feedback on YOUR LISTING!<\/span><\/h3>\n\n\n\n

How to detect a seller doing an Amazon listing hijack<\/b><\/span><\/p>\n\n\n\n

Let\u2019s say you studied bird feeders and, based on your findings, you had a new design created and manufactured under your brand. One day you happen to be looking at your listing and discover there is another offer. This is what you see.<\/span><\/p>\n\n\n

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\"Multiple
Multiple Seller<\/figcaption><\/figure>\n<\/div>\n\n\n

You click on the link to see both offers and this is what you find.<\/span><\/p>\n\n\n

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\"How
How to find Amazon Listing Hijack<\/figcaption><\/figure>\n<\/div>\n\n\n

The first offer is yours, but there is another seller competing on the listing under your brand.<\/span><\/p>\n\n\n\n

Fighting Amazon Product Listing Hijacking<\/b><\/p>\n\n\n\n

So what can you do in this situation?<\/span><\/p>\n\n\n

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\"Amazon<\/figure>\n<\/div>\n\n\n

The first thing that you should do is lower your price<\/span>, so you get the buy box back even if it means making less profit! After all, the last thing you want to do is give the counterfeit seller any sales information regarding your product. <\/span><\/p>\n\n\n\n

In this SellerSPEAK <\/strong>episode, Jeff Schick<\/strong> speaks about the increase in these cases and what the legal course of action should be to beat hijackers and take control of your listings. WATCH:<\/em><\/strong><\/p>\n\n\n\n

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