{"id":28974,"date":"2025-03-11T17:00:00","date_gmt":"2025-03-11T11:30:00","guid":{"rendered":"https:\/\/staging.sellerapp.com\/blog\/?p=28974"},"modified":"2025-05-02T16:15:50","modified_gmt":"2025-05-02T10:45:50","slug":"etsy-affiliate-program","status":"publish","type":"post","link":"https:\/\/www.sellerapp.com\/blog\/etsy-affiliate-program\/","title":{"rendered":"Etsy Affiliate Program: How to Promote Etsy Products as an Affiliate"},"content":{"rendered":"\n

Selling on Etsy<\/a> is not the only way to make money using the platform. Etsy affiliate program can help you make money through your blog or social media platforms. Sharing affiliate links from Etsy is an excellent passive income source.\u00a0<\/p>\n\n\n\n

It\u2019s important to note that the Etsy affiliate program is more than just an opportunity to monetize your content by sharing product links. When done strategically, it is a way to offer value to your audience and recommend solutions to their problems.\u00a0<\/p>\n\n\n\n

In this blog, we have shared all the necessary details that you need to focus on, to be a part of the Etsy affiliate program. Moreover, we\u2019ve also answered common questions such as:\u00a0<\/p>\n\n\n\n

Does Etsy have an affiliate program for content creators? What\u2019s the commission percentage? Why join the affiliate program? How to correctly promote products? And much more. Let\u2019s dive in, shall we?<\/p>\n\n\n\n

What is the Etsy affiliate program?<\/h2>\n\n\n\n

The Etsy Affiliate Program is an opportunity for users to promote Etsy products and earn a commission for each successful sale that takes place through their affiliate link. The program was launched back in 2014 to increase Etsy\u2019s popularity and enable more sales.<\/p>\n\n\n\n

In this way, influencers and bloggers could use their online reach and make money sharing Etsy\u2019s products. So, influencers become a part of the Etsy Affiliate Program and promote products from the Etsy marketplace that resonate with their niche.\u00a0<\/p>\n\n\n\n

Etsy aims to connect artists and small business owners to a global audience, thus, affiliates all over the world can join the program and bridge the communication. Affiliates worldwide are welcome to join, provided they have a qualifying website or platform.\u00a0<\/p>\n\n\n\n

How Etsy affiliate program works and how to obtain Etsy affiliate links<\/h2>\n\n\n\n

Let\u2019s quickly understand how affiliate links work in general.<\/p>\n\n\n\n

In posts where affiliate marketers are promoting a certain product, they can share a universal link<\/a>. When followers come across the link, they click on it, and they get redirected to the product listing on Etsy. If the sale takes place within a stipulated time window, then the affiliate marketer is considered for a commission on that particular sale. For Etsy, the timeframe is usually 7 days for the app and 30 days for the website.\u00a0<\/p>\n\n\n\n

So, how Etsy affiliate program for creators like you?<\/p>\n\n\n\n

Join Awin<\/h3>\n\n\n\n

Start with making an Awin account to join the Etsy affiliate program.\u00a0<\/p>\n\n\n\n

(Awin serves as a third-party Etsy referral platform. All bloggers interested in becoming Etsy affiliates must apply through the Awin portal. There\u2019s a separate program for UGC creators.)<\/p>\n\n\n\n

Here, while making an Awin account, you\u2019ll be asked to add details such as your social media channels and promotional strategies. Your application may take up to 2-3 business days to get reviewed. Once approved, you, as an Etsy affiliate, get direct access to Etsy\u2019s affiliate resources like Etsy API, Marketing hub, UTM tracking, etc.\u00a0\u00a0<\/p>\n\n\n\n

We have given a step-by-step explanation of this in the Etsy Affiliate joining process in our next segment.<\/p>\n\n\n\n

Note: In case your application gets rejected by AWIN, you can also try to apply through the FlexOffers affiliate marketing network (applicable only to US citizens).<\/em><\/p>\n\n\n\n

Obtain affiliate links<\/h3>\n\n\n\n

Now that you\u2019ve joined Awin, you can access your affiliate program account.<\/p>\n\n\n\n

    \n
  1. Open Etsy<\/a>.<\/li>\n\n\n\n
  2. Find a desired product.<\/li>\n\n\n\n
  3. Copy the URL to the product you want to promote.<\/li>\n\n\n\n
  4. Open the AWIN affiliate site<\/li>\n\n\n\n
  5. Go to \u2018Menu\u2019 and click on Toolbox<\/strong>.\u00a0<\/li>\n\n\n\n
  6. Click Links & Tools<\/strong>.<\/li>\n\n\n\n
  7. Then select your Etsy Affiliate account<\/li>\n\n\n\n
  8. Under Destination URL, paste the product URL<\/li>\n\n\n\n
  9. Click on Generate Link<\/strong><\/li>\n\n\n\n
  10. You can choose to \u2018Shorten links\u2019 or simply tap Copy links<\/strong> to start right away.<\/li>\n<\/ol>\n\n\n\n

    Upload your content with the affiliate link<\/h3>\n\n\n\n

    Choose your content type\u2014 blog posts, product reviews, social media posts, or video content, incorporate your affiliate links, and your promotional post is live. Now as people keep making purchases, you keep earning commissions.<\/p>\n\n\n\n

    Note: According to policies by the Federal Trade Commission (FTC), communicating with your audience with complete transparency is mandatory. Sponsorship posts or affiliate posts should mention their details clearly.\u00a0<\/em><\/p>\n\n\n\n

    How to become an Etsy affiliate?\u00a0<\/h2>\n\n\n\n

    Follow these steps to join the Etsy affiliate program.<\/p>\n\n\n\n

      \n
    1. Go to Etsy.com<\/li>\n\n\n\n
    2. Scroll to the end of the homepage, and you\u2019ll find a section called Sell, <\/strong>under which you\u2019ll find \u2018Affiliates & Creators<\/strong>\u2019<\/li>\n<\/ol>\n\n\n\n
      \"etsy<\/figure>\n\n\n\n

      Choose your content channel from the options given. If you\u2019re a blogger, choose Join our Affiliate Program <\/strong>if you\u2019re a social media content creator, choose Join Creator\u2019s Collective<\/strong>.<\/p>\n\n\n\n

      \"becoming<\/figure>\n\n\n\n

      Say you\u2019re a content creator, once you tap Join Our Affiliate Program, you\u2019ll have to tap \u2018Apply now<\/strong>\u2019. You\u2019ll be led to the AWIN portal, which looks like this.<\/p>\n\n\n\n

      \"etsy<\/figure>\n\n\n\n

      6. Click \u2018Signup and Join Program\u2019 under the Etsy row. (at the extreme left).<\/p>\n\n\n\n

      7. Choose \u2018Join Awin<\/strong>\u2019 if you\u2019re a blogger, or choose \u2018Sign up here\u2019 if you are an Instagram influencer.<\/p>\n\n\n\n

      \"Etsy<\/figure>\n\n\n\n

      8. Fill in the details shown below and click \u2018Next step.\u2019<\/p>\n\n\n\n

      \"affiliate<\/figure>\n\n\n\n

      9. Subsequently, choose your \u2018Promotional type\u2019, and proceed to \u2018Next step<\/strong>\u2019.<\/p>\n\n\n\n

      10. Add your forum and its details under \u2018Promotional space\u2019 and proceed to \u2018Next step<\/strong>\u2019.<\/p>\n\n\n\n

      11.\u00a0 Verify yourself next. Here, you may need an invitation code, or you\u2019ll have to make a payment and verify. Then tick the boxes and agree to the terms and conditions, and click \u2018Join our Network\u2019.<\/p>\n\n\n\n

      13. Now pay an amount of $1 to verify your identity.<\/p>\n\n\n\n

      \"does<\/figure>\n\n\n\n

      And in a couple of days, if your verification checks are successful, you\u2019ll be accepted as an Etsy affiliate program member.\u00a0<\/p>\n\n\n\n

      Etsy affiliate program commission and payment\u00a0<\/h2>\n\n\n\n

      As an Etsy affiliate partner, expect to get paid twice a month\u20141st and 15th. Initially, right after posting the content it might take time as the affiliate link timeframe is still active, and people who have already discovered the products are yet to make a successful purchase. Now, you\u2019ll have to be a bit patient.<\/p>\n\n\n\n

      Once your commission amount reaches $20, you become eligible to withdraw via check, international wire, or payment to a bank account via ACH.<\/p>\n\n\n\n

      Etsy affiliate program commission rate for standard publishing(blogs or published media) in the US is 4%, while for affiliates using UGC (social media content) for the Etsy affiliate program is 2%.<\/p>\n\n\n\n

      Etsy affiliate program and its benefits<\/h2>\n\n\n\n

      Etsy affiliate marketing program\u200b comes with a few key benefits that can allow influencers to monetize their presence online. Moreover, if you\u2019re planning on becoming an Etsy affiliate, it will help to connect with your audience better, as you can recommend businesses that sell products that they need.<\/p>\n\n\n\n

      Your easy source of passive income<\/h3>\n\n\n\n

      Joining the Etsy affiliate program can bring you the chance to earn a direct commission for every Sale taking place through your affiliate link. So if you publish a piece of content promoting Etsy products, it can keep on getting clicks as long as it is visible to your audience. Additionally, there\u2019s no requirement to actively work or do anything else.\u00a0<\/p>\n\n\n\n

      You are an influencer, you can publish one reel promoting products for the affiliate program Etsy, and as long as it is available on your account, it will keep generating sales, and thus, you will keep on earning. In case your views drop in your UCG content, you can always share them on your story and gain more visibility. Similarly, if you have a blog promoting Etsy products, you can optimize and update your blog to reach a larger target audience.\u00a0<\/p>\n\n\n\n

      It can bring you an extra stream of income and it will keep generating a steady revenue as long as people interact with it.<\/p>\n\n\n\n

      Ample product to suit your content niche<\/h3>\n\n\n\n

      Etsy has a specific niche. When the ecommerce market<\/a> is dominated by mass-produced products, Etsy focuses on small businesses promoting handmade products or vintage finds. So, not only can you pick your niche among fashion, skincare, lifestyle, or home decor, but you can also promote products of a wide range.<\/p>\n\n\n\n

      It can be as basic as crocheted hats and clay jewelry or as unique as a seashell mirror from the 1800s that a seller pocked from a pawn shop. The key here is to recommend products that appeal to your audience to generate as many clicks as possible.\u00a0<\/p>\n\n\n\n

      Say, you\u2019re a lifestyle blogger who\u2019s known for a gothic lifestyle. You can be sure that if you share the link to a blood-red corset from an emerging Etsy corsetier, your post is more likely to receive good engagement from your audience, and you can get more successful purchases from your content.<\/p>\n\n\n\n

      Resources for influencers in the Etsy affiliate program<\/h3>\n\n\n\n

      Etsy offers resources such as newsletters and other informative materials to help affiliates stay on top of the recent trends and best practices, which in turn helps make more out of the affiliate links. Moreover, the Etsy Affiliate Program allows you access to a dedicated platform from which you can track the performance of your affiliate links.<\/p>\n\n\n\n

      Extended cookie period<\/h3>\n\n\n\n

      Etsy has a 30-day cookie period, which means if a potential customer opens a link, does not purchase at once, but comes back within 30 days and completes the purchase, the commission will still be attributed to the Etsy affiliate partner whose link to the customer used to find the product.\u00a0<\/p>\n\n\n\n

      What are the Etsy affiliate program requirements?<\/h2>\n\n\n\n

      There are certain Etsy affiliate program requirements an affiliate has to have to get approved to join the Etsy affiliate program. Here, we\u2019ll discuss a few.<\/p>\n\n\n\n