{"id":17718,"date":"2022-02-24T13:33:01","date_gmt":"2022-02-24T13:33:01","guid":{"rendered":"https:\/\/staging.sellerapp.com\/blog\/?p=17718"},"modified":"2025-11-12T11:08:47","modified_gmt":"2025-11-12T05:38:47","slug":"amazon-repricing-growth-stack","status":"publish","type":"post","link":"https:\/\/www.sellerapp.com\/blog\/amazon-repricing-growth-stack\/","title":{"rendered":"How Repricing Fits into your Amazon Growth Stack"},"content":{"rendered":"\n

Many sellers are quick to figure out the basics of one of the selling models, such as Retail or Online Arbitrage<\/a>, or selling Wholesale. Where many get stuck is scaling their operation.\u00a0<\/p>\n\n\n\n

In this guide, we\u2019ll break down the systems mindset you should adopt, what a growth stack is, and how to apply repricing<\/a> within that model to help you increase sales consistently month over month.<\/p>\n\n\n\n

Adopting a Systems mindset<\/h2>\n\n\n\n

Two books fundamentally changed how I viewed my businesses. The E-Myth Revisited and Work The System by Sam Carpenter. While Work The System is more applicable in my opinion, they both teach a similar philosophy \u2014 your business is a collection of systems that can be tweaked to your desired results.<\/p>\n\n\n\n

Want to increase your average net profit per unit? Tweak your sourcing and pricing systems<\/a>.<\/p>\n\n\n\n

Want to run the entire business from a laptop anywhere in the world? Tweak your physical systems like prepping.<\/p>\n\n\n\n

By the end of the two books, you quickly realize that there are three major areas of systems in any Amazon business \u2014 Sourcing, Operations, and Sales.<\/p>\n\n\n\n

Sourcing is pretty descriptive, but it\u2019s the area where you decide where you purchase inventory<\/a> from, how you decide if it\u2019s profitable enough to purchase, and other important factors for your business.<\/p>\n\n\n\n

Operations can be a bit trickier as it can include a variety of systems, such as how you prep your inventory, how you manage tracking your inbound and outbound inventory, when you decide to hire a new employee, or how you manage your taxes<\/a>.<\/p>\n\n\n\n

Sales, on the other hand, is pretty straightforward. It\u2019s about maximizing your sales and profitability every single month.<\/p>\n\n\n\n

Out of the three major areas, Sourcing and Sales have the most automation potential \u2014 using software and automated rules to manage these processes for you, sometimes entirely.<\/p>\n\n\n\n

A bit of homework for you<\/strong>:<\/p>\n\n\n\n

    \n
  1. Buy the two books mentioned above and take notes<\/li>\n\n\n\n
  2. Write on a sheet of paper all of the systems you currently use in your business<\/li>\n\n\n\n
  3. Brainstorm how each of these systems could be optimized or automated<\/li>\n<\/ol>\n\n\n\n
    \"\"<\/a><\/figure>\n\n\n\n

    Applying leverage where possible<\/h2>\n\n\n\n

    Once you begin seeing your business as a collection of systems, you need to do something with this newfound knowledge. That\u2019s where leverage comes into play.<\/p>\n\n\n\n

    Leverage is about making one plus one equal something greater than two. What\u2019s important to understand about leverage is that it can be applied, almost, to no end. Where our time is a fixed resource, using leverage is not. This is where we transition from hours invested to outcomes generated as our measurement of success.<\/p>\n\n\n\n

    Here are a few sources of leverage that can be used:<\/p>\n\n\n\n

      \n
    1. People<\/strong> \u2014 hiring can make a dramatic difference in reaching your goals<\/li>\n\n\n\n
    2. Systems<\/strong> \u2014 build once, use it forever!<\/li>\n\n\n\n
    3. Technology<\/strong> \u2014 begin using software, which we go deeper into later in the post<\/li>\n\n\n\n
    4. Rule-based decision making <\/strong>\u2014 decide once, use endlessly to avoid decision fatigue<\/li>\n\n\n\n
    5. Elimination<\/strong> \u2014 remove what is not necessary or adding value<\/li>\n\n\n\n
    6. Learning<\/strong> \u2014 taking the time to learn how to be effective, or better use a tool, can save you a great deal of time<\/li>\n<\/ol>\n\n\n\n

      With your systems laid before you, you can begin to ask an important question \u2014 what form of leverage should I be applying to each system?<\/strong><\/p>\n\n\n\n

      For example, you may struggle heavily with sourcing profitable inventory. Perhaps you need to focus on learning to do it better.\u00a0<\/p>\n\n\n\n

      Alternatively, you may be fantastic at sourcing products, but you struggle with giving the task enough time. In this case, you\u2019ll want to eliminate tasks to free up more time, begin using rules to speed up your decisions, and possibly hire someone who can source for you.<\/p>\n\n\n\n

      What you end up with is a map of what needs to be improved and a menu of options for improving each thing. No more stuck in limbo, wondering what you should be doing next or what\u2019s holding you back from reaching your revenue goals this year.<\/p>\n\n\n\n

      Then, it\u2019s all about executing on that map.<\/p>\n\n\n\n

      Setting up your growth stack<\/h2>\n\n\n\n

      I\u2019m going to take a nerdy word from the startup world for a moment and bring it to the Amazon world. A \u201cstack\u201d is simply a collection of things, which could be frameworks, systems, tools, rules, etc.<\/p>\n\n\n\n

      The supplement industry uses the term stack to describe a group of supplements that work well together.<\/p>\n\n\n\n

      The startup world uses the term stack to describe a collection of technology or tools \u2014 you can have a tech stack, a marketing stack, a customer support stack, etc.<\/p>\n\n\n\n

      For our purposes, I think it makes sense to use this term to think through your Amazon business. What\u2019s your sourcing stack? Do you use tools like Tactical Arbitrage for sourcing your Online Arbitrage inventory?<\/p>\n\n\n\n

      What\u2019s your operations stack? Do you create SOPs to document your different processes in a tool like Notion? Do you use a prep center to outsource all prep work? What\u2019s the process for working with them?<\/p>\n\n\n\n

      What\u2019s your sales stack? Do you ship inventory into FBA and forget about it or are you using a repricing tool like \u200b\u200bGoAura<\/a> to ensure inventory sells for a competitive price and capital keeps flowing?<\/p>\n\n\n\n

      All of this can feel overwhelming at first, but pick one section\u2014I would recommend sales\u2014to start and then the next. Over a few months, your business should be humming along nicely. No more sleepless nights thinking about what\u2019s potentially going wrong.<\/p>\n\n\n\n

      Where repricing tools fit in<\/strong><\/h2>\n\n\n\n

      One of the simplest things you can add to your growth stack is an advanced repricing tool<\/a> like Aura. It allows you to use pre-configured repricing strategies<\/a> to optimize your pricing across the board \u2014 optimal sales and profitability.<\/p>\n\n\n\n

      Additionally, you\u2019re able to ensure that capital keeps flowing in your business, as we\u2019ve seen far too many Amazon sellers have tens of thousands of dollars locked away in inventory. Instead, use the repricing system to ensure that\u2019s never the case \u2014 freeing up more of your time to dive deeper in other areas like sourcing!<\/p>\n\n\n\n

      Final Thoughts<\/strong><\/h4>\n\n\n\n

      As you can tell, we geek out with the systems mindset. You\u2019ll be hard-pressed to find a successful business owner who achieved what they have without using systems.<\/p>\n\n\n\n

      We urge you to complete the homework mentioned above to gain a ton of clarity on how your business is performing and where you can have the greatest impact on growth.<\/p>\n\n\n\n

      Additional Read:<\/strong> <\/p>\n\n\n\n

      Turbocharge Your Business with Amazon FBA Automation<\/a>.<\/p>\n\n\n\n

      Benefits of having effective inbound and outbound logistics<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

      Many sellers are quick to figure out the basics of one of the selling models, such as Retail or Online Arbitrage, or selling Wholesale. Where many get stuck is scaling their operation.\u00a0 In this guide, we\u2019ll break down the systems mindset you should adopt, what a growth stack is, and how to apply repricing within…<\/p>\n","protected":false},"author":34,"featured_media":17719,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"no","_lmt_disable":"no","footnotes":""},"categories":[286,281],"tags":[],"class_list":["post-17718","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-amazon-selling-tips","category-selling-on-amazon"],"modified_by":null,"_links":{"self":[{"href":"https:\/\/www.sellerapp.com\/blog\/wp-json\/wp\/v2\/posts\/17718","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sellerapp.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sellerapp.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sellerapp.com\/blog\/wp-json\/wp\/v2\/users\/34"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sellerapp.com\/blog\/wp-json\/wp\/v2\/comments?post=17718"}],"version-history":[{"count":1,"href":"https:\/\/www.sellerapp.com\/blog\/wp-json\/wp\/v2\/posts\/17718\/revisions"}],"predecessor-version":[{"id":31962,"href":"https:\/\/www.sellerapp.com\/blog\/wp-json\/wp\/v2\/posts\/17718\/revisions\/31962"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sellerapp.com\/blog\/wp-json\/wp\/v2\/media\/17719"}],"wp:attachment":[{"href":"https:\/\/www.sellerapp.com\/blog\/wp-json\/wp\/v2\/media?parent=17718"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sellerapp.com\/blog\/wp-json\/wp\/v2\/categories?post=17718"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sellerapp.com\/blog\/wp-json\/wp\/v2\/tags?post=17718"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}