{"id":10701,"date":"2020-09-24T09:40:16","date_gmt":"2020-09-24T09:40:16","guid":{"rendered":"https:\/\/staging.sellerapp.com\/blog\/?p=10701"},"modified":"2026-05-12T12:00:48","modified_gmt":"2026-05-12T06:30:48","slug":"selling-on-amazon-uk","status":"publish","type":"post","link":"https:\/\/www.sellerapp.com\/blog\/selling-on-amazon-uk\/","title":{"rendered":"Selling on Amazon UK &#8211; A Beginner\u2019s Guide"},"content":{"rendered":"\n<p><i><span style=\"font-weight: 400;\">Wondering how to start selling on Amazon UK? You\u2019ve come to the right place.\u00a0<\/span><\/i><\/p>\n\n\n\n<p><i><span style=\"font-weight: 400;\">Check out this detailed guide to learn about how to start selling on Amazon UK.<\/span><\/i><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\"><strong>What we cover<\/strong><\/span><\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><a href=\"#1\"><span style=\"font-weight: 400;\">Selling on Amazon UK \u2013 Overview<\/span><\/a><\/li>\n\n\n\n<li><a href=\"#2\"><span style=\"font-weight: 400;\">How to sell on Amazon UK \u2013 Selling plans<\/span> <\/a>\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400;\">How much does it cost to sell on Amazon UK?<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Why is it worth selling on Amazon UK?<\/span> <\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><a href=\"#3\"><span style=\"font-weight: 400;\">Sending and receiving payments<\/span><\/a><\/li>\n\n\n\n<li><a href=\"#4\"><span style=\"font-weight: 400;\">Amazon UK \u2013 Fulfillment method<\/span> <\/a>\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400;\">Amazon FBA \u2013 Is it useful?<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">How unification works with Amazon FBA<\/span><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><span style=\"font-weight: 400;\"><a href=\"#5\">Your checklist to getting started on Amazon UK<\/a><\/span><\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"1\"><span style=\"font-weight: 400;\">Selling on Amazon UK \u2013 Overview<\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">What\u2019s the best part about selling on Amazon UK? You don\u2019t just have access to the UK marketplace.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">With just the click of a button, you can also sell products to all five <a href=\"https:\/\/www.sellerapp.com\/blog\/amazon-europe-local-brands\/\">European-based marketplaces<\/a> at once, including:<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400;\">Amazon Spain (Amazon.ES)<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.sellerapp.com\/blog\/how-to-sell-on-amazon-germany\/\" data-type=\"link\" data-id=\"https:\/\/www.sellerapp.com\/blog\/how-to-sell-on-amazon-germany\/\">Amazon Germany<\/a> (Amazon.DE)<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Amazon Italy (Amazon.IT)<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Amazon France (Amazon.FR)<\/span><\/li>\n\n\n\n<li>Amazon Netherlands (Amazon.NL)<\/li>\n<\/ul>\n\n\n\n<p><span style=\"font-weight: 400;\">Selling on these marketplaces gives an added advantage to boost your visibility without the extra work. Let\u2019s learn more about the selling process and policies that you should be aware of.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"2\"><span style=\"font-weight: 400;\">How to sell on Amazon UK \u2013 Selling plans<\/span><\/h2>\n\n\n\n<p>If you want to sell on Amazon UK, you can choose between two selling plans: Basic or Individual plan and Professional plan.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.sellerapp.com\/schedule-demo.html?referrer=blog-mid\"><img decoding=\"async\" src=\"https:\/\/cdn.sellerapp.com\/Blog_images\/amazon-success-steps.jpg\" alt=\"\" title=\"\"><\/a><\/figure>\n\n\n\n<p>In the basic plan, you can sell 35 or fewer products per month. You will have to pay a completion and referral fee for each item you sell.<\/p>\n\n\n\n<p>Professional sellers, on the other hand, can sell higher volumes. They can sell multiple products and will have access to bulk listing tools.<\/p>\n\n\n\n<p>Related Post: <a href=\"https:\/\/www.sellerapp.com\/blog\/become-an-amazon-individual-seller\/\">How to Sell on Amazon as an Individual Seller \u2013 Step-by-Step Guide<\/a><\/p>\n\n\n<div id=\"rank-math-faq\" class=\"rank-math-block\">\n<div class=\"rank-math-list \">\n<div id=\"faq-question-1638473880996\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question \">How much does it cost to sell on Amazon UK?<\/h3>\n<div class=\"rank-math-answer \">\n\n<p>Basic or individual sellers (less than 35 products per month) pay \u00a30.75 per product sold plus additional fees. In the Professional selling plan, you are charged with a monthly subscription fee of \u00a325, excluding VAT, regardless of whether you list or sell anything. This fee is non-refundable and additional charges are applicable.\u00a0<\/p>\n\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n<p><span style=\"font-weight: 400;\">For more information about Amazon UK selling fees, you can check out the<a href=\"https:\/\/www.sellerapp.com\/blog\/amazon-fba-fees-calculator-guide\/\"> seller central fee<\/a> details page.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"why-is-it-worth-selling-on-amazon-uk\"><span style=\"font-weight: 400;\">Why is it worth selling on Amazon UK?<\/span><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">Amazon has unified its European marketplaces. This means you can create and manage orders across the other 5 marketplaces along with the UK.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">While ramping up your business revenue is one benefit, you can also test your product fit in these marketplaces <a href=\"https:\/\/www.sellerapp.com\/blog\/make-money-on-amazon-without-selling\/\">without much investment<\/a>. Therefore, you can increase your market share across borders with less effort.<\/span> Partnering with an <a href=\"https:\/\/www.sellerapp.com\/amazon-ppc-agency.html\">Amazon PPC agency<\/a> can further help you scale your advertising campaigns and optimize your visibility across all European marketplaces.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"3\"><span style=\"font-weight: 400;\">Sending and receiving international payments<\/span><\/h2>\n\n\n\n<p><a href=\"https:\/\/www.sellerapp.com\/blog\/fba-amazon\/\"><span style=\"font-weight: 400;\">Selling on Amazon<\/span><\/a><span style=\"font-weight: 400;\"> UK is a low-cost opportunity. Once your business is up and running, you need to send and receive payments and file taxes. If you use a domestic account for international payments, Amazon will charge a currency conversion fee whenever you want to withdraw foreign currency. Thankfully, you can find alternatives like TransferWise. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">These borderless currency accounts like TransferWise will help Amazon sellers by allowing them to transfer their money at a low cost, securely, and quickly. You can add your borderless account details to your Amazon seller account and take payments in British pounds or any other currencies as you expand your business.\u00a0<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"4\"><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\">Amazon UK \u2013 Fulfillment method<\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Once you decide on your product, the next thing you need to choose is the fulfillment method. You can either manage the product delivery (FBM) yourself or let Amazon take the charge. If you choose to deliver the items, Amazon will send an email notification when an order is placed.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Once it is placed, you need to pack and deliver the product. So ensure you do enough research about reputable third-party distribution centers to understand shipping and storage costs. However, choosing this option means that you won\u2019t be eligible for Prime.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"amazon-fba\"><span style=\"font-weight: 400;\">Amazon FBA<\/span><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">If you don\u2019t want to fulfill your products,\u00a0 you can opt for the Fulfilment by Amazon (FBA). You sell the item and Amazon ships it for you. With Amazon FBA, you can store the products in Amazon\u2019s fulfillment centers, and the retail giant will pick, pack, and distribute them, as well as handle the customer service.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">You don\u2019t have to pay any additional set-up charges or subscription fees for FBA, but you\u2019ll need to pay the fulfillment and storage fees. <a href=\"https:\/\/www.sellerapp.com\/blog\/amazon-fba-fees-calculator-guide\/\">Fulfillment<\/a><\/span> fees may vary based on the weight, dimensions, and type of item (media or non-media), as well as the shipping method,<span style=\"font-weight: 400;\"> used.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Here, the inventory storage fee can be classified into two types. From January to September, sellers need to pay \u00a30.30 per cubic foot, per month; between October and December, the fee rises to \u00a30.40 per cubic foot per month, considering the <a href=\"https:\/\/www.sellerapp.com\/blog\/amazon-holiday-selling-strategy\/\" data-type=\"post\" data-id=\"15577\">holiday <\/a>rush.<\/span><\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"amazon-fba-is-it-useful\"><span style=\"font-weight: 400;\">Amazon FBA \u2013 Is it useful?<\/span><\/h4>\n\n\n\n<p><span style=\"font-weight: 400;\">Amazon FBA can be cost-effective. However, it depends on your business model, a number of products, and the type of products you sell. Before you decide on the fulfillment method, you need to find out whether the service would be beneficial. For this, you should add up the overhead costs you spend on packing supplies, labor, handling returns, warehouse space, and customer service, and analyze which method works well for you.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">If you want to consider Amazon FBA, you can use our free<\/span><a href=\"https:\/\/www.sellerapp.com\/amazon-fba-calculator.html\"><span style=\"font-weight: 400;\"> FBA calculator<\/span><\/a><span style=\"font-weight: 400;\"> to estimate your profit margins.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Within Amazon FBA, you\u2019ll have several options such as the <\/span><b><i>PAN-EU Program<\/i><\/b><span style=\"font-weight: 400;\">. In this program, you only pay a local fulfillment cost, even if you ship an order to a different European marketplace.\u00a0<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">You could also choose the <\/span><b><i>European Fulfilment Network<\/i><\/b><span style=\"font-weight: 400;\"> (EFN). This option allows you to store your items in one <\/span>fulfillment<span style=\"font-weight: 400;\"> center<\/span> and sell them <span style=\"font-weight: 400;\">in other European markets. For this, you have to localize your listings for different countries.\u00a0<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Amazon provides a great deal of <\/span><a href=\"https:\/\/sell.amazon.co.uk\/sell-online\" rel=\"nofollow noopener\" target=\"_blank\"><span style=\"font-weight: 400;\">guidance <\/span><\/a><span style=\"font-weight: 400;\">on the FBA options available. Pick the right one that\u2019d be best for you.\u00a0<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"how-unification-works-with-amazon-fba\"><span style=\"font-weight: 400;\">How unification works with Amazon FBA?<\/span><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">When you register on one marketplace, in this case, the UK, you will be able to sell on the other five (French, Spanish, Netherlands German, and Italian) marketplaces. You need to choose your source marketplace \u2013 Amazon UK, and you\u2019ll be able to sell your inventory on the other European marketplaces. That means you can manage your products under the same seller central account. All your orders are visible to customers of different EU regions.\u00a0<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Note: Businesses selling on Amazon UK and EU should stay informed of the <\/span><a href=\"https:\/\/sellercentral.amazon.co.uk\/help\/hub\/reference\/external\/9KF67HWNN2FQ2NJ\" data-type=\"link\" data-id=\"https:\/\/sellercentral.amazon.co.uk\/help\/hub\/reference\/external\/9KF67HWNN2FQ2NJ\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Brexit changes<\/span><\/a><span style=\"font-weight: 400;\">, and prepare their businesses accordingly.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"5\"><span style=\"font-weight: 400;\">Your checklist to getting started on Amazon UK<\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">To succeed on Amazon UK, make sure you take the advantage of all the seller tools available on the marketplace. You need to keep a few things in mind.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"handle-your-legal-obligations-or-find-someone-to-do-it\"><span style=\"font-weight: 400;\">Handle your legal obligations or find someone to do it<\/span><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">In many cases, Europe\u2019s product compliance and labeling regulations are stricter than the US. Besides, the product restrictions and compliance rules can be distinct within each country. You may do enough research and <a href=\"https:\/\/www.sellerapp.com\/blog\/overseas-product-sourcing\/\">contact the appropriate overseas parties<\/a>, however, it may consume a lot of time and effort. So investing in <a href=\"https:\/\/www.sellerapp.com\/blog\/amazon-seller-insurance-guide\/\">quality insurance<\/a> can save you from any legal nightmares that may arise.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">It is worth hiring a lawyer who specializes in international law and helps you outline the legal, compliance, and tax obligations you must follow in the UK and other countries you sell in. With the right kind of help, you should be able to determine the specific EU labeling requirements and warranty laws that you are required to observe.\u00a0<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"pricing-your-products-on-amazon\"><span style=\"font-weight: 400;\">Pricing your products on Amazon<\/span><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">While setting a price to sell your product, you should factor in the demand and condition of your product. Along with that:<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400;\">Check out your competition and see how they are pricing.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Estimate the product demand and set you prices based on your variable and referral fees, delivery costs, etc.<\/span><\/li>\n<\/ul>\n\n\n\n<p><span style=\"font-weight: 400;\">Keep in mind that the right product pricing should strike a balance between your profit margins and the perceived value of your customers.\u00a0<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"start-small-and-test-new-markets\"><span style=\"font-weight: 400;\">Start small and test new markets<\/span><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">If you\u2019re new to selling on Amazon, your learning curve can be steep. So test the waters first by understanding your customers in different marketplaces, demand, payment, and customer service, then expand your business further.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"optimize-your-listing-for-the-right-audience\"><span style=\"font-weight: 400;\">Optimize your listing for the right audience<\/span><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">Once you decide to sell on different marketplaces, you should localize your content and use relevant keywords to rank high in the organic search results. The best content will attract your customers and persuade them into buying your product. You can try:<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400;\">Using your top relevant keywords in the product title, bullet points, and description<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Including all the information required for your customer to know about your product<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Adding detailed and accurate information<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Using social media and other networks to build your audience.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Using <a href=\"https:\/\/www.sellerapp.com\/blog\/amazon-a-plus-content\/\">A+ content<\/a> to depict your brand story<\/span><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"address-language-barriers\"><span style=\"font-weight: 400;\">Address language barriers<\/span><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">Although you don\u2019t need to provide customer service in the language of the country you sell in, doing so will boost your customer experience. Furthermore, it will create a positive impact on your sales. If you sell on FBA, Amazon handles the customer service.\u00a0<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Whether you sell using FBM or FBA, you should effectively address the language barriers in the product listings. Though English is spoken across the UK and the US, there are different colloquialisms and words that you should keep in mind while finding the right keywords and optimizing your listings. For instance, if you are selling a torch on Amazon UK, you should use the term \u2018flashlight\u2019 in your US (Amazon.com) listing. The best way to handle these differences would be to hire a local copywriter or use a reputable translation service to get the job done.\u00a0\u00a0<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Seeking help to <\/span><a href=\"https:\/\/www.sellerapp.com\/amazon-product-listing-service-provider.html\"><span style=\"font-weight: 400;\">optimize your listings<\/span><\/a><span style=\"font-weight: 400;\"> or <\/span><a href=\"https:\/\/www.sellerapp.com\/amazon-ppc-agency.html\"><span style=\"font-weight: 400;\">accelerate your sale<\/span><\/a><span style=\"font-weight: 400;\">s? You can always write to us using <\/span><a href=\"mailto:support@staging.sellerapp.com\"><span style=\"font-weight: 400;\">support@staging.sellerapp.com<\/span><\/a><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Ready to start selling on Amazon? We\u2019d like to know your stories.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Let us know by posting in the comments section below.<\/span><\/p>\n\n\n\n<p><strong>Additional read:<\/strong><\/p>\n\n\n\n<p><a href=\"https:\/\/www.sellerapp.com\/blog\/amazon-fba-alternatives\/\">Why should companies search for Amazon FBA alternatives?<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Wondering how to start selling on Amazon UK? You\u2019ve come to the right place.\u00a0 Check out this detailed guide to learn about how to start selling on Amazon UK. What we cover Selling on Amazon UK \u2013 Overview What\u2019s the best part about selling on Amazon UK? You don\u2019t just have access to the UK&hellip;<\/p>\n","protected":false},"author":6,"featured_media":10704,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"no","_lmt_disable":"no","footnotes":""},"categories":[1,361,282,259],"tags":[],"class_list":["post-10701","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-get-started-beginner","category-seller-central","category-amazon-updates-news","category-sellerapp-reviews-updates"],"modified_by":"Dave","_links":{"self":[{"href":"https:\/\/www.sellerapp.com\/blog\/wp-json\/wp\/v2\/posts\/10701","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sellerapp.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sellerapp.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sellerapp.com\/blog\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sellerapp.com\/blog\/wp-json\/wp\/v2\/comments?post=10701"}],"version-history":[{"count":7,"href":"https:\/\/www.sellerapp.com\/blog\/wp-json\/wp\/v2\/posts\/10701\/revisions"}],"predecessor-version":[{"id":34100,"href":"https:\/\/www.sellerapp.com\/blog\/wp-json\/wp\/v2\/posts\/10701\/revisions\/34100"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sellerapp.com\/blog\/wp-json\/wp\/v2\/media\/10704"}],"wp:attachment":[{"href":"https:\/\/www.sellerapp.com\/blog\/wp-json\/wp\/v2\/media?parent=10701"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sellerapp.com\/blog\/wp-json\/wp\/v2\/categories?post=10701"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sellerapp.com\/blog\/wp-json\/wp\/v2\/tags?post=10701"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}